New Hampshire Motor Speedway officials announced Tuesday that Bond Auto Parts will serve as the official auto parts retailer of the facility through the 2016 season.
The agreement also extends Bond Auto Parts’ place as the title sponsor of the annual ACT Invitational at the track. Bond has served as the title sponsor for the event the last two years.
“Our multi-course facility, with on-track testing and competition from the various forms of motorsports, offers the ultimate test for automotive parts performance here at New Hampshire Motor Speedway,” Jerry Gappens, executive vice president and general manager at New Hampshire Motor Speedway said in a release. “In addition, I really admire Bond’s support of the weekend ‘Do It Yourselfer,’ the auto repair businesses and grass-roots racing here in New England. We are pleased they will continue to use our speedway and events in their marketing and brand enhancement. Their sponsorship of the ACT Invitational has made it one of the biggest and most exciting regional races of the year.”
The Vermont based Bond Auto Parts is a family-owned operation that has served the areas since 1956.
“NHMS and its fan base match up well with our customer demographic,” said Mark Mast, vice president of marketing for Bond Auto Parts. “As we continue to grow in this region, we felt it was important to have a more visible presence at the track year-round.”
The Bond Auto Parts ACT Invitational is part of the September Sylvania 300 Sprint Cup Series weekend at New Hampshire Motor Speedway.